During college, I took on a work-load that made staying up-to-date practically insane. Except for my project on "Amazon versus the bookstore" in a "Language and Power" class, I have not seen a real article on the subject since 2010. It has been a while. A WHILE.
So I thought, "Gee, why don't I go for a little spin in the search-engines and find some reading material." It did not take long for me to decide that I wanted to get in a "read, analyze, summarize" state of mind. I haven't had an opportunity to exercise this set of skills since graduation, and I am afraid of getting rusty.
And without further ado..:
"Why Amazon Terrifies Publishers: Let's Look At Royalty Statements"
I've seen a bit of flurry on Twitter about the Hachette matter. Not much, but enough to have an idea that people are generally outraged at the behavior of Amazon. After further research this seems to be the case.* This piece from a Forbes contributor touches on the emotional ramifications, but focuses on the money side of the equation. Anders says, essentially, that eBooks are more profitable. They are a better deal for everyone but the publisher; the writer and the reader both benefit from non-traditional publishing. (Whereas the old means of publishing favored the publisher.) It's safe to say Anders seems to side with this new method of book-production.George Anders' concluding paragraphs mirror my analysis of legitimate magazine and newspaper articles in a class project: readers and writers genuinely fear that the rise of the eBook could be the end of everything and Amazon is the harbinger of that end. It is the Book Apocalypse.** On the other, less cataclysmic hand, books are evolving to meet the market's needs. Amazon was depicted as a monster as far back as 2011, when Borders went under. Is this a fair portrayal? Maybe. Amazon certainly has a lion's share of power; but maybe Amazon is just the face of a changing market.
My thoughts are not entirely in line with Anders', of course. Sure, the publishers are terrified. Is it right to be scared of Amazon as an author? How about as a reader? Will the market settle in a way that benefits everyone? I don't have the answers.
The publishing industry has to compete with companies like Amazon, and that is scary. The bright side is, the struggle continues to be fascinating. For a broadly more informed counter to Anders' argument, I'd suggest reading this brilliantly thoughtful and passionate gem by Walter Jon Williams: Amazonia.
Epilogue
Obviously this was a "dipping the toe into the water" situation for me, but it's clear that I really missed this. I am reminded of better days in my pursuit of knowledge. Being aware of the state of the publishing industry made me happy. Now that I have the time, I'll try to keep abreast of the news in this realm.
Ha! What a life.
*It reminds me of the time Amazon stopped selling Macmillan books back in 2010.
**The Book Apocalypse has been happening since at least before the release of You've Got Mail. (God, Nora Ephron was such a hero.)
